Kick&Co New Project Brief

Contact Information

Company Name {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

Company Website {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

Your Name {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

Your Email {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

Your Best Contact Number {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

General Design Project or Single Advert

In 100-200 words, tell us about your project: {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

Is this a new project, a replacement project or does it relate to any other project we've previously worked on? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

What deliverables do you require? Do you have any supplier or publisher specification sheets? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

For example Adverts, Web Banners, Stationery or Signage.

What’s the project's goal / objective? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

Who is your target audience? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

Are there any points of difference which make this project special? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

List any examples of similar projects that you like (or dislike) and why {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

From any industry with any budget

Are there any ‘must have’s when it comes to colour, fonts, etc.? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

What is your deadline for the project? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

Please specify a due date or a duration from project commencement

For project-based clients, what is your approximate budget for this project? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

*This estimate allows us to provide you with a solution that is realistic & meets your most important objectives

Please upload any supporting documents {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

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New Marketing Campaign

Is this a new campaign or will it replace an existing one? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

When will the campaign start? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

Does the campaign have an end date? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

Why are you running this campaign? What’s your goal? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

In a sentence, what is the offer or ‘pull’? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

Who would be interested in the offer? Who is the target audience? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

Are they the decision maker? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

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What makes this offer/campaign unique or stand out from the competition? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

List any examples of similar campaigns that you like (or dislike) and why {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

It can be any size and from any industry.

What will you consider as a successful campaign? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

Does the campaign need a name and/or its own identity ‘lockup’ created? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

Are there any ‘must have’s when it comes to specific wording, names or images? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

Are there any Terms & Conditions? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

Where will you be running the campaign? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

For example, on your website, other websites, email, billboards, print media, print material, point-of-sale or events

What deliverables do you require? Do you have any specification sheets from suppliers or publishers? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

For example, a style guide, brochure, flyer, web banners, landing page or press advert

For project-based clients, what is your approximate budget for this project? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

*This estimate allows us to provide you with a solution that is realistic & meets your most important objectives

Please upload any supporting documents {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

{binding Name, mode=oneTime}

{binding Description}

Website or Landing Page

What is the overall goal of the page/site? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

For example, an information pool, lead generator or eCommerce store

What are your expectations - what is a successful website to you? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

What do you like / dislike about your current website? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

If applicable

How do/will users arrive at your website? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

List 3 examples of websites you like (or dislike) and why {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

Any size and from any industry

List any competitors and their websites {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

What are the ‘must have’ functions or content? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

For example, contact forms, galleries, sliders, Google maps, downloads or video

What are the ‘nice to have’ functions or content? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

How many pages do you envisage? List them if you can. {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

For example, home, about, blog, store, contact, products, services or instructions

How many products/services and categories do you have? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

For example, home, about, blog, store, contact, products, services or instructions

Do you require an eCommerce section to order / buy online? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

{ binding displayValue, mode=oneTime }

Do you require a client login area? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

{ binding displayValue, mode=oneTime }

Will you use existing content (including copywriting & photography), provide new content or would you like us to create it for you? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

Maintenance - do you want the ability to update future content yourself? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

Do you have access to your current web & email hosting login credentials? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

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What is your deadline for the new website launch? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

For project-based clients, what is your approximate budget for this project? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

*This estimate allows us to provide you with a solution that is realistic & meets your most important objectives

Please upload any supporting documents {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

{binding Name, mode=oneTime}

{binding Description}

Branding or Logo Design

Is this a new brand or a rebrand? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

Give a quick snapshot of your business/product/service? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

What makes it unique or stand out from the competition? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

If your it was a person, who would they be? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

For example, bold, hardworking, professional, funny or romantic

Have you developed a purpose or values? If so, what are they? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

Who is your target audience & how do you know? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

What do you like / dislike about your current logo / branding? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

If applicable

List 3 examples of brands you like (or dislike) and why {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

Any size or from any industry

What do you consider a successful brand to be? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

List 3 major competitors and their websites {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

Are there any ‘must have’s when it comes to colour, fonts, etc. {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

Where will your brand’s logo be predominantly used? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

For example, online, stationery, signage, polo shirts or adverts

What deliverables do you require? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

For example, style guide, stationery, email signatures or signage

What is your deadline for the new branding? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

Either a specific due date or a duration from commencement.

For project-based clients, what is your approximate budget for this project? {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

*This estimate allows us to provide you with a solution that is realistic & meets your most important objectives

Please upload any supporting documents {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

{binding Name, mode=oneTime}

{binding Description}

Kick&Co New Project Brief

Contact Information

Company Name {{ Cognito.resources["required-asterisk"] }} , { binding firstError.message }

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